Archive for the ‘art marketing’ Category

Trademarks


I spent over an hour at Barnes and Noble on Saturday, reading Art Calendar and looking for marketing opportunities. One thing led to another and I discovered this viral marketing information that is pretty amazing. I am spending time processing how I can use this in marbling, realizing full well we need to get a video completed to go up on YouTube. There are other marbling videos available, and I have used them to explain to the kids what it is that I do.

I got a lot of other ideas on upcoming shows, and I need to research these. It is interesting that within two years (the last time I needed slides to enter a show), the technology has changed so much that now you just need good jpgs or a CD to send. Makes life much easier.

On trademarks, I got a new domain name for our work, and now I am looking into protecting that name as part of what we have started to do. This will be the summer that I do lots of work on the art and business of marbling. I am drafting the new website, as well as researching more information about marbling. I WILL be productive!

On Being Creative


It’s a nice, lazy Saturday, and I am cleaning and sorting, and generally playing with Photoshop. This time a year ago I was probably into week four of the first Photoshop class. What a difference a year makes! Thanks to MyJanee
I have been able to zoom with my Photoshop skills. Her courses gave me a strong set of basics, so when I started getting creative, I had already learned a lot.

There are a lot of questions now that need answers, now that Suzan and I have developed a body of work in digital marbling. I need to think about the website, and that needs to be done soon, as Eric Maisel’s blog writings are going to start happening in March, and I want our site ready for additional traffic.

Things to do:
1 – plan the new pages
2 – go back and review Cafe Press to see what has to be done for prints
3 – decide on framing possibilities
4 – decide on pricing of prints and originals
5 – continue to produce new work
6 – revise digital portfolio for submission to new galleries
7 – decide on some new galleries – anything available in Tucson?

That should keep us busy for a while.

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