Posts Tagged ‘art shows’
The Art Making Begins…..
I finally decided yesterday I had to make a major list/inventory of all the “wannabees” or “in progress” art pieces. What follows is what was available in one drawer and the top of the storage table. The left has four amazing pieces of Kona cotton for a volcano series, plus the dotted brown piece is another half-yard unpolished satin for another river rock piece. Below is the current purple piece, plus some black poly-linen for art pieces and below that is a piece of silk done att he bottom of the marbling tray – it’s now a very large digital piece, but this one still exists for me to do something with it….
Now for the list once I had evverythingout and listed:
Mardi Gras lap quilt, silk FQ Botabical, small strata, orange cotton strip, cotton left-over pieces, black-purple poly-linen, greenish denim, clam shell black, blue ultrasuede, purple silk, green silk, 3 black linens, black chevron, brown silk, volcano (4), 3 FQ left-overs, 8 x 10 leftover, circular left-over, yellow linen, large black poly-silk wave pattern, purple-yellow silk, applique pillow top, Guilin (in progress), Wetlands 2 (in progress), wouthwestern pot hanging (in progress), iceberg hanging (in progress).
Then it was thinking about “balance” in the various shows coming up, so I decided the place to begin is with another large wall-hanging – Mardi Gras. In progress pictures…this is of the first step, arranging strips light and dark – from four sets of purple strips I bought two years ago at Keepsake Quilting, just for this.
I had 25 blocks with dark on the outside, and 25 blocks with light on the outside.
This is the center block with the purple dark as the border – I felt it emphasized the purple and decreased the brightness of the grays.
Almost the whole layout completed – blocks and rows are numbered and ready for the bext step of sewing them into a finished top, then deciding borders – I already have a quilting design in mind – lots of concentris overlapping circles to offset all the straight lines, and in gold thread for Mardi Gras.
Lots to do betweennow and end of March!
PS – there are four items on the “need to do” list by fall – not for shows….
Summer and Fall of “Enlightenment”
Thoughts on NANOWRIMO – yes, it’s November…..been thinking about this for most of October and trying to decide what – and how – I will approach things. November 1 – I don’t have a lot of luck working through the month each day, as witnessed by the last two years of not accomplishing anything – or not even trying. So I think for this year I want to concentrate on writing my 1637 words each day – on rewrites, character studies, essays, blog posts – just getting back in the habit of writing regularly. I know two years ago I stopped on Book 2 because I had no idea where a lot of the plot was going, what the various story lines were….and then there is so much crap happening right now in the world that sometimes it seemed pointless…but my characters need some resolution, and I still have stories to tell.
So – things to write about –
* the books I have been reading since summer began
*conversations with God and the Joshua books
*science books
*where I seem to be evolving as a result of the changes in this country
*coping with changes in my life with illness with hubby
*writing concerning my art – especially blog posts – need to get regular again, as it does bring in more business, and a big show coming up
*newsletter for MTD
*pictures from this summer
*my own racism
It’s been a long while for writing a blog post, but not for doing art – a brief time off after the last baby quilt was done, and then back to a new baby quilt in September, and now three new pieces finished this week – feels good to be working again. The funny thing about the blog posts – for the last two years I have been 200 blog posts away from a 1000 posts – this year only 82. Should have been a snap, right? Well…..no. That just seems to be an impossible goal. Gonna be workin’ it this month….
We have so many shows coming up, starting with two small pieces tomorrow, two pieces for a January-April show, January/February for one of the community libraries, the US attorney’s office in Burlington, and a bunch more. While helping hubby recuperate in December from open heart surgery there will be a lot of time on the machine. I have some large pieces that need to be finished, and a major inventory to do of what goes to what show, without much repetition. Also, big art fest show in less than two weeks, and stuff to prepare for that – two patterns to write and put together, inventory for Square (and to figure that out), and the packing for the show.
There’s a l0t of good stuff going on art-wise. After all these years, we have finally found a decent way to package the fabrics – good for pictures, easy for people to see the various pieces, and we have some consistent sizes. Also, by mounting the finished pieces on canvas, we now have people thinking more about the fiber as wall art – a big jump in perception.
The three pieces from this past week – you can see in the upper portion what hasn’t been stitched. It is amazing just how much depth you get with the addition of batting and stitching. This is part of our “Leftover” series – paint left in the bottom of the tray when we clean it up. Once I add thread to it (and I used double batting for this one) it makes the piece come alive.
All the while doing this I was very aware of not having a focal point – I’ve been concentrating on that as I’m out taking pictures. It seemed like there was a consistent white stretch running from upper right to lower left – I saw it as a river, and as I used a light blue thread it started taking on some dimension, but ultimately I didn’t think the river was dark enough, and I wasn’t happy with other colors of blue that I had – so I used some of the India ink I’ve been suing for suminagashi and used a simple wash throughout the river – just the dimension I wanted.
This part for sizing/mounting canvas just didn’t seem to work. I assumed the canvas I had was an 11 x 14, and the piece was bigger than that. Hubby didn’t want to lose the lower left because of the effect, so we went and bought a 12 x 16. Turns out when we got home, that was already what I had…so it was back out for a 16 x 20. Great batik for the canvas covering, and between the binding and the extra border around the canvas, it looks like two mats for the frame. Happy with it!
Introducing: “A River Runs Through It.” $125.00 plus postage. 16 x 20 inches.
We have these wonderful polyester black linen pieces that marbne wonderfully, and I finished two of those – simple, easy to complete – not a great deal of stitching – just enough to emphasize what I want for a theme. Now they are part of a definite series – the “Moonlight” series Simple, easy to complete, and elegant.
Moonlit Garden, just starting the stitching. Finished size 8 x 10 inches.
Finished piece Moonlit Garden, $65.00 plus postage.
Finished Piece – Moonlit Winds, 8 x 8 inches. $65.00 plus postage.
Now to go through a lot of my works in progress – like the Iceberg piece – to get a couple of big pieces started/completed for show next year.
Art in 2016 – Part 6 in Review – More Small Works
There were a lot of other small items completed – some UFO’s and some brand new. The small piece at the left (24 0nches square) was an OLD top from many years ago – part of a pattern kit for customers using marbled fabrics. The quilt top had some serious rolls of fabric where the iron (and the user…) had pressed wrong. So I to0k out all the stitches, fixed it, made the sandwich, and then requilted it with my practiced free motion skills. A lot of new patterns from Lori Kennedy’s The Inbox Jaunt – she has amazing tutorials.
Then there were pieces where I looked through pieces of marbled fabric we had saved and waited for one to speak to me. A lot of them did in the course of the year. “Sonoran Desert” was one of those. this was done on white denim, and it was a pattern I’ve not quilted before – but it spoke to me of the saguaros of the Sonoran Desert.
Didn’t like this binding – too sloppy to control, so did a regular fabric binding. It hung in our library show and now has a new home with a woman who lived in Tucson for a number of years. Added a few semi-precious pieces of turquoise, agates and lava.
A friend keeps us supplied with all sorts of remnants of cottons, polys and silks. We used a couple to see if they would marble – and they did – spectacularly. One of them went immediately to our son in Seattle – he loved the dark colors – said they were “sexy.” The one he received was “Sliver of Moonlight.” First pic is of the plain marbled fabric, second is seeing the stitching. Unfortunely no final pic of it mounted.
This one is same fabric – black poly-silk, and is called “Whispers in the Moonlight.”
The finished piece is mounted on a canvas frame covered in black linen, and it “floats” about the frame.
There are more pieces, but I need to move on to new projects…..more on an upcoming sale we are having – next blog post!
hitting 1000 b logposts……
Art Year in Review – Part 5 – Other Shows in 2016
Our first solo show was wonderful. We were guest artist the month of August in the Essex Junction Library, a wonderful space in the community room. The fiber pieces hanging on the brick walls softened the room a great deal. Great reception for folks, hosted by our dear friends the Williamsons. Lots of good discussions, and I tried something new – a “completed” piece that I still am not happy with, and I asked for suggestions for re-doing/changing the piece- great ideas, and I will certainly do an interactive piece again for future shows.
April through June, Jericho Town Hall, “Double Exposure” – artwork and a piece of literature/quote that goes with it.
June through September, Unsworth Law Offices, a selection of fiber and digital work.
Phoenix Books with the Essex Art League, 2016, small works.
Old Red Mill Gallery with the Essex Art League, digital work, as well as ongoing fabric sales
October through April 2017, Maltex Building with Burlington City Arts – large works. These are large pieces, and many of them have not shown anywhere before, so it was exciting to visit them in their 6-month home. Third floor, so go visit!
Art in 2016 – Part 4 Review – Classes and Shows…and a Book!
This was a big year for showing our work – many more options and acceptances than most of our time in Arizona. We taught a beginning marbling class at BluSeed Studios in Saranac Lake, NY, and in the process of chatting, we became part of their arts curriculum grant project. I’m really looking forward to this activity; I miss the days of working with The Kennedy Center to bring integrated arts into the classrooms in the Chittenden East School District in Vermont.A lot of great memories from the conferences, and then great memories from arts work within the district (need to do a blog post and reflect on the work we did….)
A couple of pictures from our Saranac Lake class, followed by an individual machine quilting class I did for a fellow artist who wanted to expand her techniques. Mary Hill is a mixed media artist, with vibrant work.
We spent Vermont Open Studios sharing space with Mary over Memorial Day Weekend. LOTSSof great discussions on marketing!!
It was a challenge to plan for what could take Mary’s already wonderful art to the next level.
Mary Hill’s “experimenting as a result of our machine quilting class:
Plus, since May I have been working on an interactive teaching manual for the ebook Interactive Edge of the Sea. This takes all I have worked on in curriculum in 40 years of teaching and brings it together for teachers, with a modern update on using all forms of new assessment and social media within the classroom. My hope is that this manual becomes a template for other disciplines, as there are a lot of useful interactive teaching techniques – and everything is correlated to current educational standards. A labor of love with my second mom, Betty Hupp. Here’s the cover:
A snippet of the lesson plan section….
We are just about done with final edits, and after the first of the year it heads off to coding. I have a lot of links to check to be sure they all work!
Bunches of shows…..here are pictures of our small pieces at Sweet Grass Gallery in Williston, VT for the month of November.
There’s still more…..stay tuned!
Art in 2016 – Part 3 Review – A Few Other Commissions
I was very involved this year in helping others create some wonderful fiber art. First up was a baby quilt for a teacher at a former school of mine. The teachers all created blocks based on children’s books, and then along with the baby quilt, gave the books to the new mom. It came out so cute!
You can see the machine quilting – “leaves” for the pages of books – the leave of a book……a lot of fun to quilt. Next time….stabilize the pieces before they are sewn into blocks….
How many books can you identify?
LOVE Patricia Pallaco!
Two more baby quilts scheduled for the new year….prolific bunch at Camels Hump Middle School!
A good friend made a “science fiction” quilt for her son – a gamer, doctoral student, and avid reader. It was SO MUCH fun helping in the process, from using spray basting, to zigzagging quotes, to creating the dragon (a “must-have in this quilt). It hangs from a curtain rod that is very “Lord of the Rings” in design. I was responsible for the machine quilting of dozens of galaxies within the quilt. The dragon has a lot of marbled fabric within it, and it works so well! Kathy did an amazing job. Teeth, flame, wings, and horns all crafted from marbled fabrics. Hubby Dave did the design for the pattern, Kathy did the contruction with vinyl and a few other fabrics.
The last heavy sewing/quilting happened when my friend Kathy wanted to recreate a marbled wall hanging of ours that one of her daughters loved. Sure…..to find she wanted it reversible…and a few other changes….
The story of the original piece is here.
I don’t have any finished pics at this point – just an in-progress. Oh, did I forget to mention she wanted one for each daughter? Different colors for reversible? Different quilting patterns? It really was a lot of fun, and it challenged me to revisit a reversible binding….but I made Kathy do all the hand-stitching……
A close-up of in-progress……
Can’t wait for pictures of both the blues and the greens!
The year started with this commission: The Arroyo –
…and we’re not done for the year!!
Monday Marketing – OMG
So the studio has had quite the workout these last few months since I posted. It certainly doesn’t look this neat right now – and probably won’t for another couple of months. Lots to do before knee surgery on October 20th. In a nutshell, we have done more marketing/business/sales/creating in 8 months than in a decade in Tucson. We have been busy.
So far, we are in a small gallery in the Phoenix Book Store in Essex, a fabulous independent bookstore. Haven’t sold anything, be we are getting recognition as fiber artists. On the wall these two months:
This is Leftovers 1: Sunrise. This is a new series, made of marbled fabric was was dropped on the paint as we were cleaning the tray at the end of a marbling session. Adding thread tells a story.
We had a solo show at the Brownell Library in Essex Junction, Vermont, for the month of August. The fiber looked great on the brick walls. We sold a piece, had 30-plus folks come by, and had a great time.
More to follow on this once I find the pictures…..
We spent the month on the wall at Frog Hollow Art and Craft Gallery, as step two of the jurying process – we are awaiting notification if we have been accepted as members. An invitation from Burlington City Arts for 6 months in their city gallery, the month of November in a small gallery in Williston, Vt, and new revisions to packaging and items for sale, as well as joining ArtizanMade. I just can’t find all my pictures, so that becomes a major item for the to-do list. That….and the seriously overdue newsletter……. You’ll find a bunch of pictures on our Facebook page, facebook.com/MarbleTDesign.
It’s going to be frustrating catching up on all the marketing….bottom line – get out and do it – it pays off if you are patient and stay with it!
The Results of Some Fairly Consistent Marketing……….
Since we’ve been back in Vermont I’ve been telling everyone I run into about our work, and we’ve had great response to everything. So much so we realized about 10 days ago nearly all our work either was committed to a show or would be by September, and we needed to get busy making new pieces – which has been an issue for hubby, as he is still recovering from major surgery and can’t stand for very long periods (guess who will be doing all the set-up and clean-up?).
Here’s our schedule – and people laugh when I say I’m always at the ready….
April – June small art show Double Vision at the Jericho Town Hall, Jericho, Vermont. Words and inspiration in art – we’re submitting “Pond.”
March-April Essex Art League at Phoenix Books independent bookstore in Essex, Vermont. “Bloomin’.”
April – June about 15 works of fiber and digital marbling on display at Unsworth Law in Essex Junction, Vermont.
May 27-28 Vermont Open Studios, sharing the home of artist Mary Jo Hill in Underhill, Vermont.
August solo show at Brownell Library in Essex Junction, Vermont of fiber and digital marbling.
Tomorrow we talk to an old friend about a show in the gallery she runs in Jericho, Vermont. We’re ordering cards to mark titles and prices, completing the inventory, researching insurance, getting hanging systems on every piece, getting new quotes on framing, and other loose ends. There are still two places I am waiting to hear back from – the Old Red Mill in Jericho for their gift shop, and Stitched, a quilt store in Shelburne for teaching classes – and more on my list to touch base about show.
Slow and steady definitely pays off – that, and having an area receptive to new and original art work.
Work-in-Progress Wednesday
Happy Pi Day! It’s the math nerd in me celebrating……no more having to plan special activities. Now back to regular blogging….(I started this on the iPad….)
Hmmmmm…..not sure if this is going to get any better….took me forever to log in, but I think I figured out what I was doing wrong…..now to get the pictures I want…..
That said, it has been pretty productive when it comes to fabric, even amidst the move. I finished my iPad cover with the feathers from the February free motion quilting challenge, and I’m really happy with it. In fact, at a birthday party last night, three of my friends want one and suggested I put them in my Etsy store. Something to consider idea when we return, as the Etsy store is disabled right now, as we are taking some of the product, with us to Seattle.
The front is a great big feather. I love the ideas people are posting, so I went with some Superior Rainbow and added some extra spines.
I added a small facing, and then added velcro to the inside in three different places to hold the cover closed.
Some things i would definitely change next time around, but overall, I LOVE it….never thought I would be able to do machine feathers!
Now for an update on Visions……I didn’t get in. Plain and simple. But….I’m okay with it, despite the fact that the very first show I ever got into was a fairly prestigious one. I know that the work is excellent; it’s some of the best I’ve done. And I have more ideas just ready to go. It just seems like the only way you get validation for your work is to get it in to major shows. I will keep making work, because that’s what I want to do.
If it weren’t too old (2003), this is what I would have entered: my absolute, favorite piece ever. I won’t sell this, because I’ll never be able to make another one. It is now on the wall in our new home, as we actually have wall space for it. This is part of the Gaia series, where I do weavings with strips of marbled fabric. This is Gaia 2: Beginnings, affectionately know around here as my Pele quilt.
My machine quilting skills have come along tremendously since that piece. The fabric of “The Shallows” was created about the same time, but it has just been in a drawer, waiting for the right time, which I figured was now.
Here’s the fabric at the beginning – it looks pretty bland.
It’s a pretty large piece of marbled fabric.
Making some early decisions on thread and backing. Everything was done with Superior Thread – Bottom Line in the bobbin, a mixture of King Tut and Rainbows and Art Studio for all the rocks and shading. (I never did take a pic of the back…..)
I knew how I wanted to start, but I wasn’t thrilled with how the fabric looked, after not seeing it for so many years. I thought in my mind it looked far more interesting. But I started anyway.
Already I could see improvement in texture, so I figured I would be okay. But I was worried about the green spots, which were originally designed to be some kind of leaf….now I was thinking lichen. I also wasn’t happy with the amount of white showing…needed to do something with that.
At this point I am becoming quite enthused with how things are shaping up…..but that’s a LOT of pebbles, and it took most of December to get the pebbles where I wanted them, without affecting the “veining” left from the marbling.
I was also starting to think about shading, which I guess is more thread painting than free motion. I consulted with my art mom to get advice on scientific shading, in which the light source always comes from the northwest. So I needed to start thinking about shading all those rocks…..at this point I became very aware that there are a LOT of rocks. YOu can see some of the beginning shading here.
So January hits and I’m aware of my deadline, knowing I need to leave time for photography. I’m shading, and doing pebbles, and thinking about trimming. About one-fourth of the right side is cut off, as the proportions seemed much better without it – and a lot fewer pebbles that had to be completed…. I needed to think through the lichen, and if you look closely at the detail, it’s shredded money – perfect texture!
And finally: The Shallows
It’s a far cry from the original fabric, and it is now proudly hanging in our new home.
Thoughts on Entering Juried Shows……
I’ve written that one of my goals for this first quarter of the year is to create some new artwork to enter into a few select juried shows. Joanne Mattera had a really interesting blog post on Monday about entering shows: When Do You Stop Entering Shows?
Certainly timely for me. Her checklists of questions to ask yourself are excellent. I had success about 10 years ago with a series of shows I entered, especially Expressions in Textiles, which was more an early art-quilt venue. I would consider this my first prestigious show. I have success entering a show in Alaska each year, which is an art show, and fortunately for me they like fiber entries. I stopped entering a lot of shows from about 2006 on for two reasons: I was teaching full time and had very little time for creating art, and entry fees were expensive (moderately so nbow, but I must say, being able to do online entries is a blessing). The entry fee was groceries. Then I entered an art quilt show two years ago and was rejected. Aside from being P.O.’d, when I looked at the artists selected, they were the “same ole – same ole” quilt artists whose work is very recognizable. That’s when I figured I wasn’t going to play with the “big girls” any more. I needed to make work for me.
Hence my decision to try for Visions and a SAQA show this year….there, I’ve said it. Big time. If I am selected, these will be two huge pieces for my resume. Which brings me back to Joanne’s article. “But at a certain point—a tipping point, let’s think of it—you want to see your exhibition experience evolve into opportunities in which you are invited to participate.”
Yup, that pretty much says what I am aiming for. Joanne goes on to say: “Indeed, most dealers looking at an artist’s resumé want to see that evolution. ‘When I see a string of juried shows on a mid-career artists’s resume, I have to ask, ‘Where’s the progression?’ says a dealer I know.”
I know I’m making progress in creating art, and I want to be mindful of shows that would add value to my resume and future opportunities. Quilt shows aren’t going to do it for me. Some art quilt shows? Visions, SAQA, Tactile Architecture…..probably. I’m not interested in dealing with the “quilt police.” My work is not mainstream quilting, although that’s a skill I use. A number of years ago we had our work in a now-defunct fiber gallery in Scottsdale. At the time I was doing different things with my “bindings.” I was serging or facing the edges of my art quilts because the technique helped enhance the message of the piece. The gallery owner – a fairly traditional quilter who worked with bright fabrics and called them art quilts – was appalled that I didn’t have regular bindings on my quilts, and she wouldn’t take a couple of pieces without regular bindings. Well, to my way of thinking, a binding would have constricted the design in a way I didn’t want.
Those pieces are now all in private collections, and I’m still spreading my wings as an artist, trying all different kinds of techniques.
Some shows I do enter – nonjuried, no-fee art shows, where fiber will be accepted. The Tikkun Olam show was an easy show, a twelve-by-twelve piece dealing with the theme, and it could be any media. I did receive a lot of feedback about the piece and some interesting opportunities – and a lot of interesting lessons (just because you say you’re a curator doesn’t mean you’re especially good at it….). There is another show like that coming up that I plan to create work for.
In retrospect, I am on the right track. My decisions seem based in reality and forward movement for me. We’ll see how everything plays out. I am behind on my piece for the Visions show, but I have a month…..less, when I think about photography, but I’m almost there…..a solid week of sewing (which will have to be next week…) should finish it for me. And then on to the rest of the first quarter list.
First Quarter Marketing
So a while back – like the end of November – I did goals for my third season of practicing abundance and attraction. December was pretty melancholy for me, made more so by the fact that I couldn’t seem to get it together to work on my new goals. So I decided on a “do-over.”
January 1 came and I was into the zone. We’ve been marbling like crazy for StashFest in Seattle the end of March. And selling on eBay and sewing like crazy. So I recognized I would need to take some time and look at what was planned already for the first quarter and then build on and in those plans. January first we both sat down and looked at what was ahead of us to get ready for StashFest, and once the calendar was blocked out, I knew what I wanted to add.
First, updating my profile on The Textile and Fiber Arts List, which has a totally new design. This will take a while, but I need to get it done.
Second, update my Etsy site with more fabrics. I am getting down (a good thing) because of the holidays, and I want to get at least two more gift baskets up on the site.
Third, make a list of art shows available through June that I could enter. This looks at what work is already done and acceptable, and my availability for doing new work. I narrowed to five shows, of which two need significant new pieces. I am up for that challenge, as the fabric is already created for one of the entries.
Fourth, newsletters. For some reason this has been really difficult to work on….don’t really know why, except I read so much about how great your newsletters need to be and I think it intimidates me. I also have to figure out how to work Mail Chimp…..There will be two newsletters: a general one once a month, and a collectors one once a quarter.
Fifth, the portfolio needs a major overhaul in preparation for Seattle. This shouldn’t take long, once I get to it. Along with this are additional business cards and postcards. I just need to get the images set for these.
Sixth, continue normal marketing. the blog is continuing, and readership has increased, due to my posting on the FMQ list as I quilt along. I don’t tweet as much as I should, but I do post on Facebook. I haven’t been as regular with postings on the Facebook fan page, and that needs to change. I also need to comment on more blogs – get out of Google reader and pass on comments.
So those are the goals, keeping in mind by March 15 we need 400 fat quarters…..with today’s marbling we will be at 75 (and that’s just since December 30), so I’d say we are on track…….
What have you decided to do for marketing for this first quarter of a brand new year?
Monday Marketing
Some interesting food for thought from the Fine Art blog…Questions You Don’t Have to Answer. Interesting because I was frustrated at a recent show in northern Arizona. So many of the artists I was looking at did not have websites. One was a great painter, and I knew i would buy anyway, since I was right there. But now I had no way of looking at his work for future purchases. Yes, a lot of folks take a card, walk on, and you’ve lost your chance for a sale. I don’t shop that way, but I’m guessing I’m in the minority. Thoughts?
I realize a lot of people don’t consider themselves web savvy, and perhaps that’s why they don’t have a site…or even a Facebook page. But I’m figuring the web – and art sales on the web – is here to stay. Yes, we all want the immediate sale, but in this economy, that’s probably not going to happen. I bought from the artist – prints, because the price was right, but if he’d been on line, I would have looked at one of his canvas prints. Now I have to hope I see him at another show…….
Also of interest for marketing is this article posted a while ago in What the Craft – Why Handmade is So Expensive. This is a really good look at how much time goes into each piece we make. If we totaled up all the hours we actually spent, we’d never sell anything…..
And…10 Tips to Increase Your Productivity from The Future Buzz.
For me, my productivity comes from making lists, and then determining which of the big projects to work on next. I keep deadlines in mind, although sometimes I just don’t make them. I have a couple of things coming up that are definite for major art projects, and then my lists help me organize the day-to-day items. The biggest “left-over?”
Well, there are two…..my portfolio revisions, and the newsletter development and schedule. The latter is the most important, and for some reason it just hasn’t made it to the top and actually gotten worked on. That is a goal for the start of next year, so I don’t miss out on the holiday season. However, that said, we have been MUCH better this year about approaching holiday sales.
And in that spirit….this gift basket needs a home…...see the Etsy store…….
Great marbling session on Sunday – expect to see a few more fat quarters show up in Etsy…..
Monday Marketing and Top Ten Tuesday – Together!!
Oh my goodness. Today is the third amazing day in a row! It all started on May 1 when I began the first season of Cocreating Our Reality and practicing the Laws of Abundance and Attraction. I started with changing my thinking to always being positive. The first week was very tough, as I became aware of just how negative many of my thoughts were. Eyeopener, to say the least.
So when I retired the end of May, I knew I was going to become a full-time artist – something I have wanted to do for YEARS. Each time I wrote an abundance check with the New Moon, great things happened. So how does Monday Marketing and Top Ten come together? Well, if you’ve been following the blog, you know that on Mondays I have been looking seriously at marketing the business and our art. It’s been all about organization and learning and getting out there. At times it seemed like I was just doing more things and not having anything to show for them.
The rationale part of me knew that I was laying groundwork, and I would have to be patient. Now here’s the top ten for us since June 1 when I started the heavy work for marketing.
* I started with lynda.com and took some classes on Facebook and Twitter, making changes and setting up pages and addresses and plans.
* After getting them set up, I then started a class in Linked In, as I had an old profile from over a year ago. Again, I worked through a class on lynda.com to do all this. So the profile got set up.
* One of the things suggested in the Linked In course was to join some groups and become part of the conversations to develop our networks.
* I joined Art Business and Art Marketing, as well as a few others, and I heard about a call for work for a show in Tucson called Tikkun Olam. All work was 12 inches square and reflected on crises facing the earth.
* I offered to help and sent out information about the show throughout my various networks, plus I made a piece for the show.
* I attended the opening reception for Tikkun Olam (see the post here) and met and chatted with the organizers of the show, two artists from Tubac and Santa Fe, plus talked to a couple of people interested in the piece I created (you can see it here – it’s the yellow piece). What was so cool was to get the positive feedback from the organizers; they loved the piece and (as I found out today) the hanging system.
* I sent thank you notes with offers of additional work to the organizers the next day.
* I got an invitation as a result of the reception to join a group of artists planning a show in October in Tubac (a major arts mecca in southern Arizona) and attended the organizational meeting today.
* This show will be October 22 in Tubac, called Anza Energy. We’re putting about a dozen pieces in the show. And…..
*One of our marbled pieces, Ocean’s Bounty, may be the piece on the main poster for the show, and…..several of the pieces – if they don’t sell – will probably go into a spa resort as part of a water show in Tubac, and….one of the galleries whose owner is also participating, has a couple of our pieces now in his gallery as part of the publicity about the Anza Energy show.
So……get out there and do the work – your art and your marketing!!
Opening Reception for “Tikkun Olam: A Restoration Project 2011”
The “Tikkun Olam: Artists Respond to Earth’s Crises Past and Present” art show opened Thursday, and I just returned from the opening reception. What a delight! I haven’t “done” a reception where I have had a piece entered into the show, and it was a lot of fun walking around, listening to comments, and then actually have someone ask to meet the artist – me! And…the organizers of the show were really intrigued with the process of marbling and the creation of the piece. So that makes me feel really great.
Mickey Bond is one of the organizing artists for this project, and she’s from Santa Fe. You can check her out here. She not only has a show in Santa Fe right now, but she’s here to hang this show and attend the reception. I love this part of her artist statement:
“My mixed media series explore the mystery of creation by enabling nature’s influence on my paint and media. Winter’s freezing temperatures provide the chance to freeze paint, elicit frost crystals and create a unique kind of crackle in frozen polymer mediums. I’ve discovered that the surface of clayboard behaves like cold glass on a wintry night, providing (with my help) the right conditions for ice crystals to form delicate patterns and for acrylic media to freeze and splinter into organic crackles and snake skin designs.” (from her website)
Rebecca O’Day is an artist in Tubac, AZ, and is also organizing this show. I apologize to Rebecca, but the photos I took of her work were very blurry.
Also having work in the show is quilt artist Katie Pasquini Masopust. Three LARGE quilts plus some great new work on the redwoods, and the canyons.
And now, some shots of the overall show – each piece on the wall is 12 inches by 1 inches – forming a really nice grid. One hundred artists from around the world with statements about our planet.
If you are in Southern Arizona between now and October 25, you need to stop by the Jewish Community Center and view the show.
Monday Marketing – Creating a Schedule
It’s Monday again….and it seems like all I did was read, look at emails, and set up buttons and the like. This is the “time-sucker.” So my goal for this blog post is to try and identify what needs to be done each week for marketing and set up a kind of calendar to work with.
This is what I’m dealing with: Ebay, Etsy, LinkedIn, Facebook, Twitter, Cafe Press, Zazzle, newsletters, a website, lynda.com, flickr, and a blog. I am trying to avoid doing all of this every day, because nothing else seems to get done. I’m brainstorming as I write, with the hope that by the time this post is done, I will have a plan.
Ebay: hubby handles almost all of this, including postal trips. But…if we are going to increase sales, we need more product, and I would like to help with the actual marbling. So…..marbling weekly. I do need to update the About Me page…..
Etsy: the bulk of the organization is done. But…I need to be adding product on a regular basis, which means I need to keep making things. It would be nice to have one new product up each week, if not more often. One of the goals this week is to add some of the major artwork (even though I don’t expect to sell it on Etsy, it is more exposure) on the site, as the pictures are redone. I want to continue with the circles marketing, which, if I have enough products, could be done every day – 15 minutes for this. Plus, I need to keep working…….
LinkedIn: profile is done, and I have registered for several groups for business. I have found already difficulty in keeping up with reading emails each day from the groups and have already deleted one group. This week I will determine which groups look to be the most advantageous. I also need to complete the setting up of a profile of artwork.
Facebook: I read this several times a day. I have a fan page which needs serious work, as well as Art From The Heart, which is to support healing art after the Tucson shootings in January. I have added FB buttons to my blog and this week to my website. I have read the Terms and looked at all the privacy settings. I also went through the photo stream stuff for FB and fixed photos for both the personal and fan page. I need to really think through what is going to happen with the Fan Page.
Twitter: I am finishing a class from lynda.com on using Facebook and Twitter for business, and I highly recommend the site. For #25 you can choose different trainings all available for a month at your schedule. I picked up all kinds of little tips, most of which have already been implemented. But….and this is a BIG but….the time for tweets and what to tweet. By syncing a lot of the programs, my blog appears on Twitter, FB, LinkedIn, my tweets appear in a couple of places. I don’t think I can go further with this – the tweet button is on the blog and soon to be on the website. This is one area that needs some serious scheduling. Since I use TweetDeck (which is free…), I can schedule and keep track of who’s following and what is getting retweeted. So…I’m going to use Sundays for scheduling business tweets for the week, and I will look through the twitter feed once a day to see if there’s some good stuff to retweet.
Cafe Press: I have a site, a free one, so I am limited as to the number of products I can put up. I haven’t looked at this in several months and it needs serious work. To have a store isn’t much money each month, and I could have a lot more products available, but the issue is marketing and driving people to the site. I have some great digital stuff already to go, and I need to start planning around the holidays, reading about marketing through Cafe Press, and so on.
Zazzle: Ditto for Cafe Press……both are not a high priority right now.
Newsletters: oy, it’s been months since a newsletter went out, and I have all these contacts where nothing is happening. I used Constant Contact last year for a few months, until I couldn’t keep up with the demands and school at the same time. I was happy with it, but disappointed that not many people actually read it. I need to go back to a newsletter and offerings at least once every three weeks, and more during the holiday seasons. I need to check out Mail Chimp, which is free, and I have heard people have good luck with it. I’ll try and make this a priority this week.
Website: Most of the changes to the website have been made by my wonderful web lady Suzan. I need to get a couple of buttons set up, and then do something about newsletters and contacts. I also have some pages to add on Digital Marbling (TN), and I need to evaluate “print on demand” for artwork. This is a “need to think about” topic…..
lynda.com: I have until Friday to finish my month of training. I still need to finish Twitter, and I want to get the html newsletter course done. I am not going to continue with Dreamweaver because it isn’t a priority.
Flickr: I have photos up, not all of them with copyrights, and there is a class on lynda.com if I have time. I’m not really sure what I want to do here….
And finally, my blog, Marbled Musings. I went a bunch of months with no new writing, and I’m at maybe three times a week. I need to get back to at least four times a week, and eventually every day. I have plenty to write about…and I need to stay up with my Google reader – as well as comment more on some of the posts. This is probably the biggest area for marketing that I have to schedule.
Weekly:
* Marbling fabric
* Work on Etsy products
* Sewing and other design
Mondays:
* Add Etsy product
* Add Etsy circle information
* Read newsletters from LinkedIn groups
* Read Twitter feed
* Blog post Monday Marketing
* Google reader and at least three comments
Tuesdays:
* Add Etsy circle information
* Read Twitter feed
* Blog post Top Ten Tuesday
* Google reader and at least three comments
Wednesdays:
* Add Etsy circle information
* Read newsletters from LinkedIn groups
* Read Twitter feed
* Blog Work in progress Wednesday
* Google reader and at least three comments
Thursday:
* Add Etsy circle information
* Read Twitter feed
* Blog – Thursday Thoughts
* Google reader and at least three comments
Fridays:
* Add Etsy circle information
* Read newsletters from LinkedIn groups
* Read Twitter feed
* Blog Photoshop Friday
* Google reader and at least three comments
Saturdays:
* Read Twitter feed
* Blog posting on Specials
* Google reader and at least three comments
Sundays:
* Read Twitter feed
* Schedule Tweets for the week (i.e. Etsy, Ebay…)
* Blog Sunday Stories
* Google reader and at least three comments
Goals for next week:
* FINISH LYNDA.COM
*Update “About Me” page on Ebay
* Update Etsy products, especially note cards
* Evaluate how calendar is working
* See if buttons are added to the website
* Decisions on what will happen with the Facebook Fan page
* Long-term thoughts – what to do with CafePress and Zazzle
* Read and decide about Mail Chimp for a newsletter
* Spend some time thinking about what the website still needs….
Okay, I think I have a handle on this…we’ll see next week as I evaluate how the week goes. And…I’m taking some online classes!
Thoughts??